The Hue
The Hue is a creative brand that hosts art workshops and DIY painting experiences. They approached Unravel Studio to design custom packaging for a new product — a painting box that invites creativity into the home. We envisioned a packaging system that would feel as joyful and inspiring as the activities inside. The final design features soft gradients, hand-drawn illustrations, and playful typographic touches — all tailored to express The Hue’s lighthearted energy and artistic spirit. In addition to the box, we developed supporting print pieces: an editable instruction card and a thank-you note. A joyful, user-friendly design that turns creativity into an experience.
SCOPE
Branding
Packaging
LOCATION
Dubai, UAE
YEAR
2024
THE SOUNDTRACK